LMAO Comedy Festival

LMAO Comedy Festival is an annual comedy festival that takes place across the city of Manchester.

For their 2025 edition, the festival was looking to incorporate an off-screen hand-crafted element into their visual identity.

Inspired by the concept of uncontrollable laughter, I developed the tagline “Side-Splitting Fun” and paired it with imagery of colorful cardboard characters tearing apart laughing.